Here are our latest success stories.

These case studies outline the objectives, process and solutions we’ve developed for some of our favorite projects. You can search by category or by project. If you’d like to learn more about our work, please send us a note. We've done a lot of stuff we’re not allowed to publish on this website.

Your pet will love it. And the planet does too.

MagiaLiquid was asked to develop the branding and packaging system for DryPet, a litter product for pets. The sand used for the litter is developed from recycled corn cobs, making this product 100% organic, biodegradable and recyclable.

A brand that makes a difference.

The management team at DryPet realized that innovative products should take into account the effect they have on our environment. Their commitment to creating environmentally responsible products was our inspiration for the design of DryPet’s branding strategy and brand identity.

Responsible products require recyclable packaging.

DryPet’s commitment to developing ecologically responsible products needed a packaging solution that had similarly sustainable qualities. We opted for a recycled paper stock that is printed with soy-based ink and is completely recyclable.

DryPet’s commitment was extended to the web.

DryPet asked us to develop a destination website where people could learn more about the brand, its products, and how each of us could take steps to make a difference in preserving our planet. We are very proud to have had a chance to work on this project and with a client with whom we share similar values about the need to engage in more responsible business practices.